Graphic Designer Services | Web Developer Services

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Here you will find detailed information about my graphic design and web development services. What makes me unique is that I can design a visually striking look for your organization, and translate it across multiple mediums using print, web, photography, video, and more. I produce smart print pieces and web sites. Smart means valuable, measureable, usable and accessible.

Services Overview

Branding

Development of a logo and design scheme that conveys the essence of your company, product or service. The branding is carried through on all print, web, e-mail and promotional marketing pieces.

Web site Design and Development

Development of static or dynamic web sites. A static web page is one that always comprises the same information. Dynamic sites have content (text, images, form fields) that changes in response to different contexts or conditions.

Information Architecture

Clear organization and labeling of web sites to support findability and usability.

Direct Mail

Design and production of advertising mail that includes circulars, catalogs, CDs, postcards, and other marketing materials delivered to both homes and businesses.

E-mail Marketing

Development of e-mail marketing campaigns to communicate commercial or fundraising messages to your audience.

Print

Custom Graphic Design
Logos, business papers, brochures, newsletters, direct mail, event materials, ads, promotional items, and much more. We can also create materials to match your current branding.

Content Development
Copy-editing and proofreading

Print Production

Prepress
Preparation of final artwork mechanicals for printers, cutting down on production fees

US Mail Specifications
Knowledge of layout guidelines and standards for USPS® mailings

Web

Web Site Validation and Testing

Web User Statistics and Trends Reports
Statistics are important information in creating a web site. It’s extremely difficult to serve every visitor since there are many client-side variables that determine how your Web page appears: browser type, browser version, connection speed (modem - T1), monitor size, monitor resolution, browser security settings, operating system, operating system version, .etc. Therefore, a web site is coded to best serve the majority based on statistics and trends. However, if you are carefully monitoring your site’s statistics through Web traffic analysis, you may be able to customize the site for your specific audience, and test/validate for those users.

Browser Testing
All web sites are tested for multi-browser and cross-platform compatibility.

Web Site Programming

Secure Transactions
Secure Sockets Layer (SSL), for secure on-line transactions. SSL is security technology for encrypted, secure browser-to-server communications if you are concerned with protecting the information visitors pass to you via the Web.

E-commerce
Shopping carts and payment processing for on-line orders and donations

Google Search Engine
Custom Google search engine to help users find content quickly

Password Protection
Offer special, password protected content to your web site visitors

Third Party API's
Integration of third party API’s and widgets such as PayPal™, Constant Contact®, Twitter, LinkedIn®, and YouTube™

File Download and Upload
Provide upload or download of various file types (PDFs)

Database Driven Web Sites
Microsoft® Access or MySQL 5 Database driven Web pages for data searching and sorting

Data Capture
Data capture to Microsoft® Access or MySQL 5 Database for organizing visitor information

Web Forms
Conversion forms such as contact us, e-mail newsletter sign up, event registration, or job applications. Form submissions include automatic e-mail confirmation messaging.

Accessibility for the Disabled
Section 508 Compliance

Web Site Maintenance

Client Content Management
Adobe® Contribute®

Monthly Maintenance
Full Maintenance by Epiphany Multimedia, Inc.

Web Site Traffic Analysis
Analysis of your web site’s activity. View detailed statistics and reports of who is coming to your site, where they were directed from, how long they stayed, and much more. A range of statistical reports can be customized based on the specific criteria you need.

Web Site Hosting and Domain Names

HostMySite
Epiphany Multimedia, Inc. is a reseller for HostMySite, allowing fast account setup and easy site management. I have priority access to HostMySite’s 24x7x365 support. You are not required to use HostMySite’s services when contracting me, however.

Web Site Design

Custom Graphic Design
Design and layout of XHTML pages

Information Architecture
Easy to navigate web site structures

Matched Web Site
Web site to match your current logo and business

Animation, Slideshows, and Video
Custom Adobe® Flash media for your web site.

Redesign
Redesign of web sites

Technical Support and Training

On-Site Content Management Training
Content Management System training for you and your staff

Detailed Web Site Manual
Account information, logins, site configuration, maintenance instructions, style guide, .etc.

Search Engine Optimization (SEO)

Content Development
Copy-editing for the Web

Headings
Similar to how newspapers and magazines use headings and sub-headings to help readers, web sites can use special tags in their HTML. These tags not only help human readers read the content, they also help search engine spiders better understand the content on a page and what is most important.

Meta Page Descriptions
It’s important to add a meta description for every page on your site, the meta description is what frequently shows up under your page title in search results and convinces people to click-through to your site.

Meta Keyword Development
Keyword analysis and updating

Search Engine Marketing (SEM)

SEM Strategy Development
Other suggested SEM strategies based on web site traffic reports

Pay-Per-Click Campaigns
campaign direction and management

Niche Directory Submissions
Creation and management of company profiles in niche directories

Search Engine Site Submissions
Manual site submissions to niche search engines

Inbound Link Analysis
Inbound link analysis and content management

New Media

Social Media
LinkedIn, Facebook, Twitter, YouTube. Making sure that your company has an extensive web presence outside of your own web site is important. It increases the chances that your prospects will find your company when they are online since there are more web pages that contain information about your company.

WordPress Blogs
A blog lets you meet your customers more directly than sending out brochures or an e-mail campaign. It changes your web site from a brochure that most people look at once to something that people interact with, come back to, and link to.

RSS Feeds
RSS is an industry standard syndication approach that allows users to ‘subscribe’ to your blog so that they are automatically notified when new content is posted.

Photography

Custom Photography
Original photography shot on location

Editing
Editing and retouching of digital photography

Stock
Library of inexpensive, royalty-free, stock photography

E-mail

E-mail Accounts

Microsoft Exchange Hosting
Sync with BlackBerry or Good Mobile Messaging to send and receive email instantly on the train, from a hotel, or at your offsite meeting. Share files, contacts, and calendars with colleagues so you can get more done quickly. Exchange gives you the ability to remain productive with Microsoft Outlook Web Access and public folder space.

Custom POP and Web E-mail
Customized e-mail accounts and aliases, auto-responders, spam filters, and more through your Web hosting account.

E-mail Marketing

E-Mail Marketing
Constant Contact. E-mail marketing to a large list of subscribers. Visitors can opt-in and opt-out of subscriber lists on-line. Distribute e-mail newsletters, coupons, and promotions.

Software

Audio

Sony Sound Forge 9
Audio editing

Document Sharing

Adobe® Acrobat® 8 Professional
PDF Creation, PDF forms, archiving

Graphics and Photos

Adobe® Illustrator® CS3
Vector graphics and illustration

Adobe® Photoshop® CS3
Editing, retoucing, sizing of photos. Optimization of photos for web

Microsoft Office

Microsoft® Access
Database

Microsoft® Excel
Spreadsheet

Microsoft® PowerPoint
Presentation

Microsoft® Publisher
Page layout

Microsoft® Word
Word processing

Print

Adobe® InDesign® CS3
Professional page layout

QuarkXPress® 7
Professional page layout

Video

Sonic DVDit® 6 Pro
DVD authoring

Web Sites

Adobe® ColdFusion® 8
Server

Adobe® Contribute® 4.0
Content Management

Adobe® Dreamweaver® 8
Page layout

Adobe® Flash® Professional 8
Animation and video editing

Programming Languages

Ajax
With Ajax, web applications can retrieve data from the server in the background without interfering with the display and behavior of the existing page.

Cascading Style Sheets (CSS)
In web development, CSS is a style sheet language used to describe the presentation of a document written in a markup language.

ColdFusion
ColdFusion is an application server and software development framework used for the development of computer software in general, and dynamic web sites in particular.

JavaScript
JavaScript is a scripting language most often used for client-side web development.

SQL (Structured Query Language)
SQL is a computer language designed for the retrieval and management of data in relational database management systems, database schema creation and modification, and database object access control management.

XHTML
XHTML, Extensible Hypertext Markup Language, is the predominant markup language for web pages.

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Amy Avitabile is a freelance graphic designer and freelance web designer located in Holbrook, MA. Contact me for a free design consultation

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Internet Marketing Articles | E-mail Marketing Articles

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Search Engine Optimization and Marketing

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Internet Marketing

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